Breaking tradition with inclusion inside of Canada's most esteemed centre for the arts.
Case study Summary
Breaking tradition with inclusion inside of Canada's most esteemed centre for the arts.
Kwondoni
NAC, Creative manager
ABOUT THE CLIENT
Case study Summary
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris ut.
ABOUT THE CLIENT
Case study Summary
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
The challenge
Case study Summary
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna.
The type-driven identity hints at the industrial past of Studio’s home in a former factory, as well as the creative spirit and resourcefulness of Studio as a theatrical company. The wordmark and primary typography are set in a non-stencil version of the utilitarian heavyweight font AType (designed by Pentagram partner Matt Willey); secondary type appears in the geometric sans Metric (from Klim Type Foundry) and the serif Publico (from Commercial Type). The primary brand palette is a striking yellow, black and white.
ABOUT THE CLIENT
Case study Summary
